Anheuser-Busch InBev’s Bud Light Fiasco: A Misstep or a Buying Opportunity?
In recent weeks, a peculiar promotional event involving Bud Light, the popular beer brand under the Anheuser-Busch InBev (BUD) umbrella, has caught Wall Street off guard. The saga, initially intended as a marketing move, appears to have gone awry and provoked a conservative backlash, leading to an unexpected downturn for the global beer conglomerate’s shares….